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Overview


Overview


OVERVIEW

With six hours of original televised programming each week, WWE's YouTube channel allows our worldwide fan base to catch up on match highlights, and enjoy original content and series from their favorite WWE Superstars.

The WWE YouTube channel's original content and series allows the WWE Universe to see Superstars and Divas in new ways, and allows WWE to extend evolving storylines to a second medium. This is in addition to the hours of WWE TV episode highlights added to the channel every month.

In addition to original series, WWE on YouTube presents monthly pay-per-view Kickoff shows, live and streaming free. These programs provide free in-ring action, exclusive interviews with WWE Superstars, as well as social interaction around the night's pay-per-view event.

This amazing curated collection of action, comedy, variety and sports-entertainment history has made WWE on YouTube one of the platform's most-subscribed-to, most-viewed sports, entertainment and variety channels, with more than 10 billion video views in the past 12 months alone. 


OUR RESULTS

With more than 4.25 billion video views and more than 10.2 billion viewed minutes of video in 2015, WWE is the No. 1 Sports channel on YouTube ahead of the NBA, MLB, NFL, NHL, ESPN and NASCAR.

WWE on YouTube was awarded the YouTube Diamond Play Button award in 2016 for reaching the 10,000,000 subscriber mark.

WWE on YouTube was awarded the YouTube Diamond Play Button award in 2016 for reaching the 10,000,000 subscriber mark.

In addition, WWE on YouTube has more than 12.3 million subscribers, which is more than MLB, NHL, ESPN, NASCAR, MLS and NBC Sports' YouTube channels COMBINED. YouTube honored WWE with its coveted Diamond Play button, as a channel with more than 10 million subscribers earlier this year. 

In August 2015, WWE was the most-viewed YouTube channel, with more than 456 million views, topping previous  top attractions Buzzfeed, Taylor Swift and The Ellen Show. (Sources: OpenSlate & TubeFilter). This was fueled by original content and highlights from WWE's summer extravaganza, SummerSlam. involving event host Jon Stewart, and star of "Arrow" Stephen Amell.  (highlights below).  

WWE was the 2nd most viewed YouTube channel in April 2016, with 599 million views, buoyed by our largest event of all-time, WWE WrestleMania 32, and has been consistently a Top 5 most-viewed channel every month for all of 2016.

Also, our video content is highly engaging, as our channel viewers left more than 3.3 million comments on our videos in 2015, with 31.8 million likes and 2 million shares of our videos during the year. 

Neville & "Arrow" star Stephen Amell bring a high-flying offense to the fight against Stardust & King Barrett at WWE SummerSlam.

The Cenation leader has words with former "Daily Show" host Jon Stewart, who cost Cena the U.S. Championship at SummerSlam. 

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Series and Highlights


Series and Highlights


ORIGINAL SERIES 

In addition to highlight videos from WWE's popular television series, WWE Monday Night RawWWE SmackDown Live  and WWE NXT, our Superstars are featured in a variety of weekly series seen only on our YouTube channel. 

WEEKLY SIT-DOWN INTERVIEW

WWE's senior announcer Michael Cole discusses pressing issues in the WWE Universe with key Superstars involved in top storylines on our weekly programming.


CANVAS 2 CANVAS

Explore the unexpected as artist Rob Schamberger brings WWE Superstars to life from the WWE in-ring canvas to his art canvas. 


WWE FURY

Pick any devastating maneuver in WWE history, and enjoy the rush as WWE.com gives you 30 seconds of high-impact action.


SPECIAL EVENT PLAYLISTS

WWE on YouTube curates special packages of videos around momentous events. Above, the playlist shown details the secret arrival and debut of new WWE Superstar AJ Styles at Royal Rumble, complete with confidential interview given before his debut in the 30-man Royal Rumble Match. 

WWE BACKSTAGE FALLOUT

Right after the TV cameras on WWE NXT, RawSmackDown and pay-per-view events fade to black, the Backstage Fallout cameras fire up, with exclusive interviews with WWE Superstars about the night's action.


WWE TOP 10

WWE.com chooses the Top 10 of almost anything in WWE history, from the best matches, moments, and Superstars, narrowing down to the best of the best.


BEHIND THE THEME

See how WWE's award-winning composer Jim Johnston creates iconic WWE Superstar themes. In this very popular series, Johnston has revealed the inspiration behind themes for The Rock, Triple H, Undertaker, Randy Orton and D-Generation X.


FIVE THINGS YOU DIDN'T KNOW...

Every week, host Kyle Edwards digs deep into the WWE archives to find the "Five Things" you didn't know about your favorite Superstars and events. 


WWE's MOST POPULAR VIDEOS FOR 2015

Here are WWE on YouTube's most-popular video clips and highlights for 2015. 

What's going on between The Ravishing Russian and The Showoff? 

(No. 1 video: 18.2 million views)

The Beast Incarnate sends an expensive message to Seth Rollins on WWE Raw.

(No. 3 video: 12.9 million views)

The Big Dog vies for the grandest prize in sports-entertainment against The Celtic Warrior in this high-stakes rematch. 

(No. 5 video: 10.4 million views)

Nikki Bella is ready for some friendly competition with boyfriend John Cena on Total Divas

(No. 7 video: 7.5 million views)

Even though he's been given the night off, The Beast Incarnate wants a piece of The Deadman. 

(No. 2 Video: 14.9 million views)

The Vigilante Sting and The Viper repels an Authority attack on WWE Raw. 

(No. 4 Video: 12.3 million views) 

 

The Deadman and The Demon returns to interrupt their own eulogy and lay waste to Bray Wyatt and his cohorts. 

(No. 6 video: 9.1 million views)

The Big Dog shows no fear as he stands in the ring with his WrestleMania opponent, WWE World Heavyweight Champion Brock Lesnar. 

(No. 8 video: 7.2 million views)


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About WWE


About WWE


ABOUT WWE

WWE, a publicly traded company (NYSE: WWE), is an integrated media organization and recognized leader in global entertainment.

The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family friendly entertainment on its television programming, pay-per-view, digital media and publishing platforms.

WWE programming reaches more than 650 million homes worldwide in 180 countries in 25 languages. WWE Network, the first-ever 24/7 over-the-top premium network that includes all of WWE's live pay-per-view events, scheduled programming and a massive video-on-demand library, is currently available in more than 170 countries.

The company is headquartered in Stamford, Conn., with offices in New York, Los Angeles, London, Mexico City, Mumbai, Shanghai, Singapore, Dubai, Munich and Tokyo. Additional information on WWE (NYSE: WWE) can be found at wwe.com and corporate.wwe.com. For information on our global activities, go to http://www.wwe.com/worldwide/.